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Eco Fashionista: 'Good Will' Hunting

Fashion uses more water than any industry other than agriculture. At least 8,000 chemicals are used to turn raw materials into textiles and 25% of the world's pesticides are used to grow non-organic cotton. Dyes run off and contaminate water supplies. Who knew women would actually kill for an outfit??
So what are we supposed to do, just wear all white? Besides seemingly a bit cult-ish, I don’t necessarily have a problem with it. Actually, we as a human race would probably benefit from it. But until we decide to conform, we still dedicate most of our lives to being unique. AND now we can still do that through our wardrobes without feeling guilty.
Now there are limitless possibilities of eco fashion. The craftsmanship that goes into the work has resulted in a new form of high-end design.
EarthPledge has teamed up with Barneys New York to create one-of-a-kind designer pieces, and designers lined up to be a part of it. Calvin Kline, Phillip Lim, Stella McCartney, Yves St Laurent, Jil Sander, Marni, and Behnaz Sarafpour for a start.
Earth Pledge partners with business, communities and government to accelerate the adoption of sustainable practices. And ladies, I couldn’t be happier! The fashion industry has been considered hypocritical by the green community for favoring artistry over sustainability and for the fact that they haven’t exactly raced to embrace green design. Even if its only limited edition, or seasonal pieces, at least it’s a start.
Barneys turned organic fashion from granola chic to haute couture through the venture with EarthPledge. So next time you go to Barneys, remember, if you’re going to spend a bundle on designer wear, go to the green section and now you can do it knowing that you’re still doing your part by stimulating the economy and saving the environment one outfit at a time!

Check it out now: or for more information

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